Taylor Swift is Back! - Summary of the Internet – March 23, 2025

We are in for such a good time now!

Hi !

Today in Summary of the Internet:

Good morning! Taylor Swift just broke her 100-day Instagram silence, and the Internet lost it. If you’re not using celebrity drama to spice up your engagement game this week, you’re leaving eyeballs on the table. Gross sounding, but true.

Have a little fun today.

Taylor Swift seen here clutching her prey as if she were a vampire.

Taylor Swift Breaks Instagram Hiatus /Variety[JOKE OR LINK]

Top 3 Must-Do’s Today

  1. Taylor Swift Returns to Instagram Action: Break down the friendship drama in a 60-sec reel. Use side-by-side visuals of Taylor/Blake/Selena and end with a poll: “Whose team are you on?”

  2. Earth Hour 2025 Goes Viral Action: Post before-and-after shots of darkened landmarks with the caption: “What did you learn from going dark for an hour? #BeWaterWise”

  3. March Madness Heats Up Action: Share your busted bracket and make Sweet 16 predictions using a poll or live tweet. Bonus points for snack content.

“It’s called Instagram. It’s where you go to see your friends in their underwear.

#EarthHour2025 | Climate Goes Viral

Why it works: Stunning visuals + urgent messaging = massive shares.

Post Idea: “Dark Mode Challenge: Could your brand survive one hour without power?”

TikTok Hook: “Here’s what I learned in the dark... and why you should care about your water bill.”

#TaylorSwiftReturn | Friendship Fallout

Why it works: Parasocial drama and genuine album hype.

Instagram Carousel: “Swift x Selena: The Ultimate Music Bestie Timeline.”

YouTube Short: “Taylor just ended Blake and crowned Selena. Here’s the tea.”

#MarchMadness | Sweet 16 Ready

Why it works: Sports + social bets = huge engagement.

Twitter Strategy: Live tweet game highlights.

Reel Idea: “March Madness, but make it fashion: Team colors outfit challenge.”

#SelenaAndBenny | The Album Drop

Why it works: Couple collabs + celebrity support.

Post Prompt: “Rate this album with emojis only—GO.”

Story Poll: Favorite track from ‘I Said I Love You First’?

#JustinBieber | Mental Health Post

Why it works: Vulnerability = shares.

Supportive Content: “Let’s talk about men’s mental health. Justin just did.”

Reel: “3 lessons from Bieber’s honest moment.”

#NVIDIAGTC | AI is Eating the World

Why it works: Tech heads + visual AI demos.

Video Idea: “Agentic AI? Here’s what that even means.”

Carousel: “5 wild AI tools announced at #NVIDIAGTC.”

#SamsungAI | Smart TVs Get Smarter

Why it works: Consumer tech that feels futuristic.

Reel Prompt: “Would you let your TV translate conversations live? Because now it can.”

#CarolinaWildfires | Natural Disasters Spread

Why it works: Real-time updates + climate crisis angle.

Story Template: Share emergency tips and ask “Is your area prepared?”

  1. #EarthHour2025

  2. #MarchMadness

  3. #TaylorSwiftReturn

  4. #SelenaAndBenny

  5. #BeWaterWise

  6. #JustinBieber

  7. #NVIDIAGTC

  8. #CarolinaWildfires

  9. #SamsungAI

  10. #ukraine

ENGAGEMENT BOOSTER TIP

Post NCAA content 2–3 hours before Sweet 16 games start. Engagement spikes pre-game. Use polls, memes, or spicy predictions to get your audience invested before the buzzer even sounds.

LOOKING AHEAD

March 27: MLB Opening Day = sports crossover content

March 28: Motley Crüe’s Vegas residency kicks off

March 29–30: NCAA Elite Eight Games

March 30–31: Ramadan Celebration Content Pops

April 5–7: Final Four Weekend

See you tomorrow!